Choosing the right seller on Aliexpress - Helpful Guide

31 October, 2016 | Meri
Choosing the right seller on Aliexpress - Helpful Guide

In the previous part of this article, “Choosing the right seller on Aliexpress”, the article emphasized on how important is to look up the seller’s detailed ratings. Aliexpress struggles to leave no loopholes when it comes to choosing the right seller on their website.

These are a few additional points that I would like to tell you about:

The feedback
People who have already ordered and received the product, have left their valuable feedback.

These feedbacks are visible to the customers before making an order , therefore, you must read this feedback section for all the right reasons. For example, I need sunglasses and I need to make sure that the seller is a trustworthy one.


Lets us discuss how to go about it:


When surfing the website to buy a pair of classy sunglasses, randomly search for the item, now choose the seller with the best rating.

Here you will decide if the item is also as good as the seller’s rating. Now click open the item page, you will see all the details in front of you.

Below is a screenshot which mentions where exactly you will find the “feedbacks”.  Simply go through the maximum feedbacks to figure out about the quality of the item.



The image above refers to a bad review of the product. This might raise your eyebrows and this is the moment when you need to decide that whether you should buy or leave the item.

The bad review shows that the customer wasn’t satisfactory with the communication with the seller.

A disclaimer: You don’t have to take every negative feedback into account; it is the ratio that matters. The fraction of negative feedbacks to the total number of feedbacks should be very low.


Positive feedback percentage

There’s another short and easy way to get an idea of the product, which is the total percentage of positive feedbacks out of the total feedbacks given by the previous buyers.

It appears as a small strip, right beside the name of the store on the product’s detail page. Please find it in the image below:

As shown in the screenshot above, the positive feedback percentage is 96.7%, which seems pretty good but it could be better.

The Star Rating of the Product

The stars are frequently seen on Aliexpress and these product ratings are scored out of five. All previous buyers might have not given a detailed feedback on the page but they have definitely given some rating of their overall experience.


The rating shown on Aliexpress for each product is that of the past six months. In the screenshot above, there are 31 votes. These 31 ratings are all the ones given in the past six months and have been averaged out for customer’s ease.

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